Sales Performance Management: Maximize Profits with Comprehensive Sales Processes

Discover why the key to a productive sales force is ensuring that sales people concentrate on acquiring, growing, and retaining profitable relationships with their account bases.

SAP CRM empowers your sales force with a clear and detailed view of prospects, customers, and the market - and the ability to turn that insight into action.

To improve the performance of their sales operations, successful organizations employ best practices to help them:

• Define and measure Key Performance Indicators (KPIs)
• Rate the value of each account and sales opportunity
• Align salespeople and accounts
• Focus on productive activities

Published by SAP

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